Sparks creates interactive Pipeline touch table for Boston Scientific
Boston Scientific came to Sparks for fresh ideas to bring their 2011 TCT exhibit space to life. The exhibit, featuring their PtCr Stent platform and their remarkable Pipeline of new technologies, needed to bring attendees and reps together "shoulder to shoulder" rather than across the counter. One solution was the "Pipeline Table" interactive which uses Microsoft Surface tables seamlessly embedded in a sleek and sculptural tabletop. The interface brings attendees into the technology through an x-ray like view of the human body, revealing the vascular system where the technology is relevant and allowing product experts to access an array of tools to explain, and even demonstrate the future technologies of one of the most advanced medical device companies in the world.